When we plopped down in front of Netflix, we often forget how massive the video streaming revolution really was. It wasn't long ago that TV watching was limited to whatever was being broadcast live over the air or on cable. If technology has taught us anything, it's that change is the only constant. What will the next revolution in streaming video be and how can you capitalize on it? My guest for this episode is Damian Pelliccione. He is the Cofounder and CEO of Revry, which has been called the Netflix for LGBTQ shows. Revry focuses on content that has been overlooked by mainstream streaming services. Considering they have 21 million minutes streamed and reached over 50 million homes, it sounds like they're crushing it. Damian is here to illuminate for us what marketers need to know about OTT and streaming, how to connect with Millennial and Gen Z audiences and the future of broadcast advertising and interactive content.
If you want to achieve long-term sustainable growth, then you need a system. Having been an SEO consultant for several decades, I can tell you that the same is true if you want to drive high-quality traffic to your website consistently. Creating a consistent income stream is one thing, but leveraging that income to attain access to your dream life is another thing entirely. Joe Fier and Matt Wolfe are the Founders of Evergreen Profits. They are the authors of The Evergreen Traffic Playbook, which draws on interviews with hundreds of online marketing experts and dissects their strategies and tactics to provide a roadmap to evergreen traffic. Joe and Matt not only advise their clients on growing their businesses, they also teach them how to create a balance in their lives and achieve more while working less. On this episode, we’ll not only be talking about systems and strategies for growth, we'll also be considering how you can optimize your life to ensure you achieve all your goals no matter how ambitious they may be.
Our guest for this episode number 159 is known for meatball sundaes, purple cows and unleashing idea viruses. He's written books on these very topics. I'm not talking about a mad scientist or a performance artist. I'm talking about the legendary author, entrepreneur and teacher, Seth Godin. Seth Godin's reputation precedes him. I can't tell you how excited and honored I am to have had the opportunity to interview him. He's one of the true godfathers of marketing. Seth is a master at cutting through the noise and cutting right to the core of the matter. His provocative ideas have garnered him much attention, but they have also deeply reshaped the way we think about marketing. Seth is the author of nineteen bestselling books including his book, This Is Marketing. He's not just a prolific author, he's a prolific blogger and he runs an awesome podcast, Akimbo. His quote adorns the back cover of my book, The Art of SEO. It meant a lot to me to have the endorsement of someone who is a marketing hero to me. Stay tuned as we go deep and philosophical about marketing and some other mind-blowing topics.
If you’re ready to scale your e-commerce business all the way up to eight figures, this conversation with Gary Nealon is perfect for you! We all want to know how we can get more eyes on our content, the best way to outsource tasks, the right way to run contests and challenges, and more similar topics. Instead of trying to figure it all out yourself, this is your opportunity to learn from someone who has found his way over plenty of stumbling blocks and created incredible success. Gary is a serial entrepreneur who founded two multi-million dollar businesses, one of which landed on the Inc. In our conversation, you’ll learn about his journey from bankruptcy all the way to $40 million in revenue.
As a marketer, how often do you read books about different topics like mathematics or architecture? If you’re like most people, the answer is probably “rarely to never.” While this is understandable, it’s also a mistake. It’s important to read books and consume information in completely different fields to find valuable information that you can apply to marketing. This is part of the holistic marketing strategy recommended by this episode’s guest, John Jantsch. John is a marketing consultant, speaker, and also the founder of the Duct Tape Marketing Consultant Network. John is here today to talk about his marketing system, his best strategies, and how to apply them in your own businesses. Chances are you’ll expand your creativity and find ideas that will make you stand out from the crowd.