For most people, your website is the first impression they have of your brand. So you really want to have that "wow" factor that keeps them on the site and ready to take action. That "wow" factor goes beyond impressing people with high profile social proof, although that is an extremely important factor in your brand's credibility. In reality, you want your site to speak more about them and less about you in order to assure them that you can meet their needs and solve the problem that led them to your site in the first place. Every inch of your site must be imbibed with your branding from the top nav all the way down to your footer. In my opinion, there's really no one better than Greg Merrilees and his company Studio 1 Design when it comes to creating web design that converts. And that's why I'm so excited to have him on the show today. Aside from the eight websites that Greg and his team has designed for me, I constantly refer him to my clients and colleagues. Studio 1 has custom designed well over 1500 websites. Their clients have included such big name internet marketers such as Kevin Rogers, Perry Marshall, Jordan Harbinger, James Schramko, Chris Ducker, and Ezra Firestone. They even designed the website of Frank Oz, who's the voice of Yoda, Miss Piggy, other Muppets and Sesame Street characters. Greg doesn't just have an eye for modern engaging design, he goes beyond that by thinking about the entire customer journey as a user navigates through your site. Whether the end goal is to have them buy a product, book a consultation call or sign up to an email list, the site's design and flow is a crucial part of your business strategy. Stay tuned to discover what design elements you can apply today to start getting more conversions on your website.
It’s already 2018, and by now, by far the majority of the good domain names are already taken. If you want to buy a valuable domain either to resell or to develop, you could spend hours and hours combing over the leftover unregistered domains hoping to find something that isn’t absolutely terrible. A better strategy, though, is to think outside the box. Instead of looking for an unregistered domain that no one has thought to buy before, spend your time searching expiring or expired domains instead. Peter Askew is here to explain just why this strategy is so valuable. Since your domain name is one of your most important digital assets, it’s vital that you get a great one, and he’ll explain exactly how to do that. Peter is an experienced domainer whose successful online businesses include DudeRanch.com and VidaliaOnions.com, both of which he’ll discuss in depth in this conversation.