Episode 138 | Posted on

Fix Your Small Business Marketing With a Bit of Duct Tape: John Jantsch

John Jantsch is a marketing consultant, speaker, and author of many fantastic books including Duct Tape Marketing, Duct Tape Selling, The Commitment Engine, and The Referral Engine. He’s also the founder of the Duct Tape Marketing Consultant Network. John is here today to talk about his marketing system, his best strategies, and how to apply them in your own businesses. Chances are you’ll expand your creativity and find ideas that will make you stand out from the crowd.

Episode 129 | Posted on

Content Marketing Like a Boss: Clare McDermott

Productivity tools can save you incredible amounts of time when you find and use the right ones correctly. Here to help you streamline your productivity procedures is Clare McDermott. Clare was the chief editor at Chief Content Officer Magazine, and is just opening a brand new business, Mantis Research. She’s a productivity tool junkie, an expert content marketer and chief editor, and a skilled demand generator. She’ll talk about all these topics and more in an accessible conversation that will help anyone become more productive.

Episode 126 | Posted on

Smart Ways to Repurpose Your Content: Hani Mourra

Hani Mourra is here today to talk with us about creating great content. He’s passionate about creating automation and content-repurposing tools, including the fantastic Repurpose. In our conversation today, we’ll go in depth about various topics related to podcasting, video, the future of content creation, and the need to listen to your audience. Tune in to learn much more!

Episode 125 | Posted on

Make Your Branding and Design Irresistible: Joana Galvao

Joining us today is Joana Galvao, cofounder of Gif Design Studios, an award-winning digital agency specializing in brand identities and design. Joana dives straight into explaining design best practices, leading to an episode that’s chock-full of actionable tips that listeners can immediately put to use to create a more effective, conversion-oriented website. We go beyond what makes a website bad or good, and talk about the nitty-gritty that can make an unparalleled website.

Episode 111 | Posted on

Build an Audience and your Personal Brand with Podcasting: Cliff Ravenscraft

Cliff Ravenscraft joins me in this episode to talk about something all of us have in common: podcasts! There’s an incredible amount to learn from podcasts whether you’re a host or a listener. We talk about podcast creation, consumption, and much, much more. Cliff has been an invaluable mentor to many of today’s biggest names in podcasting. In fact, his clients created over half of the top 100 business podcasts on iTunes. So sit back and listen to my chat with the "Podcast Answer Man"!

Episode 97 | Posted on

Creating Ridiculously Good Content: Ann Handley

Ann Handley, an amazing writer and marketer, joins me today. She knows exactly what it takes to attract, engage, and keep an audience in today’s market.Quality content is more important than ever in the world of marketing. You shouldn’t just be focused on churning out content in an attempt to reach more customers. That’s a surefire way for your content to get lost in the ever-widening sea of information. Instead, you need to specifically identify your audience and create content that addresses their needs. Ann talks to me about all that and more, so listen in and start making great content today!

Episode 96 | Posted on

Build and Deliver the Most Powerfully Persuasive Presentations of Your Career: Dustin Mathews

Today I'm talking with Dustin Mathews. Dustin is the cofounder of Speaking Empire and the coauthor (along with the incredible Dan Kennedy) of No B.S. Guide to Powerful Presentations. He's here to explain about best techniques for selling, reaching out to new customers, and making the most of your in-person presentations. Whether you conduct sales in person from presentations on stage or virtually through webinars, Dustin’s advice today will offer incredible value.