Marketing Speak® Podcast

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Latest Podcast Episodes

Resonance Over Reach with Jay Acunzo

In a world drowning in content, being good at what you do is no longer enough. My guest on today’s show is Jay Acunzo, keynote speaker, storytelling strategist, and author of Break the Wheel. Jay has spent his career helping experts stop competing on volume and start winning on resonance, working with speakers, authors, and service providers who are tired of being treated like a commodity.

In this episode, we discuss why most personal brands fail to convert, and what separates the people buyers seek out from the ones who end up on a comparison spreadsheet. Jay walks through his framework for packaging expertise into signature stories, branded ideas, and a distinct premise that makes price negotiation almost irrelevant. We also get into how AI is raising the stakes for generic content creators. Public speaking, it turns out, may be the highest-leverage skill you can develop right now.

If you sell expertise, services, or ideas, this episode gives you a sharper lens for how to position yourself and communicate in a way that makes the right people come to you.

Podcast Reviews

Online Courses 
With Stephan Spencer

In each of the courses I’ve shared my insider knowledge and techniques I’ve gained by working with major brands. Want to build links with content marketing? I’ll show you how. Or you have traffic but too many people are bouncing off? I’ll help you stamp out your conversion killers.

  • SEO Audit Course
  • The SEO Keyword Treasure Map
  • Viral Social Media for Massive Traffic
  • Content Marketing Organic Traffic Fountain
  • Conversion Mastery Course
  • Authority Builder Course

Discover More About Our Courses

SEO Can Significantly Enhance Your Site’s Visibility And Revenue Potential

There’s a reason why Fortune 500 companies invest top dollar in SEO consultants or even employ SEO experts in
their marketing teams:

They want to dominate search results without wasting hundreds of thousands of dollars on PPC, and SEO is the
only way to do it.

Stephan Spencer has rescued our company from SEO train wrecks that we created ourselves. He’s done it multiple times, when other SEO consultants and developers could not. He’s always professional, courteous, and wickedly efficient.

Kerry Murdock

Schedule A Free Consultation

Individual results may vary.

Case Studies

Here’s How I Helped Achieve Substantial Traffic Growth In Specific Client Campaigns

As Tadi Brothers’ link profile gradually became less toxic, Adi and Tamir noticed a substantial increase in both traffic and rankings. In just 10 months, their traffic doubled while the number of terms they were ranking on the first page of Google for had almost doubled. (Individual results may vary.)

View More Case Studies

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