Affiliate marketing can be lucrative, but it's an industry where only the strong survive. My guest for this episode number 193 is Ian Fernando. Ian is a digital marketer who cut his teeth in the affiliate marketing space for over 15 years, building a highly profitable business, and developing innovative monetization strategies. Ian has also appeared as a speaker at conferences around the world, developed affiliate marketing tools, and even built and sold a successful company in the early years of his affiliate marketing career. As influencers, podcasters and other content creators look to affiliate marketing for ways to generate a steady stream of revenue, Ian's wealth of knowledge of what works and what doesn't is only becoming more valuable. From monetization to mobile advertising, to cutting-edge strategies in affiliate marketing, this episode is going to provide amazing value for anyone who has ever wanted to monetize a website.
Every brand has a social media strategy. But which platforms should you focus on? Most businesses invest their time and money in the bigger networks - Facebook, Instagram, Twitter, YouTube, and so on. Having a presence on these sites is a given, but what if there were other sites that actually delivered a bigger impact and ROI? Brent Csutoras is a digital marketing consultant, futurist, top-tier speaker, and managing partner at Search Engine Journal. With over 13 years of experience in search engine optimization, he surely knows this stuff. Brent is also an expert in one of the more underrated social networks out there - reddit. Historically, reddit has been a notoriously difficult online platform for brands to navigate. But for those who are persistent and savvy enough to leverage it, the payoff can be huge. After all, reddit users are some of the most influential people on the web and often make or break viral content. If you're looking to get an edge over your competitors online, this episode number 189 is going to be an exceptionally powerful one with tricks and advice you won't get anywhere else. If you've avoided reddit in the past, this is your chance to learn the ropes from someone who has found a proven strategy for success. And after you listen to this episode, I encourage you to listen to the previous interview I did with Brent all the way back in episode number 58, which is all about infographics and visual storytelling. And now, on with the show.
If there's one thing we could all use more of, it’s leads. Not just any leads, mind you, I'm talking about quality leads. Qualified leads who know exactly what's up and understand the value of your offer. If there's one man who has turned lead generation into a science, it's Tom Poland. He even has a name for it, Leadsology. If you're skeptical, remember that Tom has founded and sold many multimillion-dollar businesses himself. He even wrote a book where he explains how to do it. If you're looking to crack the code on lead generation for your business, then you want to hear what Tom has to say. This episode is all about the nuts and bolts of attracting and qualifying leads and more importantly, how to create replicable and delegatable processes that work. In other words, a scientific approach to lead generation. Keep tuned in because it's time to stop messing about with random marketing experiments and create a system for bringing the right people straight to your sales page.
There are thousands of ways to make money online, the simplest of which do not involve marketing knowledge. One significant exception is arbitrage, where you leverage the power of a brand or product that people already know about and want. You find it at a better price, sell it to a pre-existing market, and profit from the difference. This makes it one of the simplest ways for someone to get started making money online. On this episode, I’m joined by not one, but two industry insiders who are going to give us a behind-the-scenes tour of the world of arbitrage, which simply involves buying low and selling high. Jon Shugart is an entrepreneur at heart and a computer programmer by trade. Luke Sample is a serial internet entrepreneur and black hat SEO. Together, they are the co-creators of BookTrades Biz. If you’re ready to learn how to build an internet empire from anywhere in the world, this is the episode for you!
Greg owns Rockstar Revenue Media, a private affiliate network, and he puts on the Super Affiliate Rockstar Conference, as well as provides private coaching and consulting on a limited basis. Greg has worked for years to become ‘an overnight success’. He shares with us his journey to success through traffic generation techniques such as SEO, Safe Lists, and bulk e-mail before he found the sweet spot in pay-per-click advertising focused on Google and Facebook. In this episode Greg walks us through the ins and outs of the affiliated marketing world, the research, the luck, the science, the methods, and even some of the bad boy moves that have made him such a rock star.