Today’s guest is Mikael Yang, the cofounder and CEO of ManyChat. This is the leading Messenger marketing platform, with over 250,000 businesses in over 200 countries using its services. (I’m proud to add that I’m one of its happy users, as well.) Mikael will take a deep dive into marketing through Facebook Messenger. He’ll explain why it’s such a valuable marketing avenue and how best to take advantage of this opportunity to streamline communication with customers.
Rick Mulready is here to dig into tools, tips, techniques, tactics, and more to help you take your Facebook ads to the next level. We’ll talk about split testing, the role of videos and Messenger, how to get the most bang for your buck with paid advertising, and myriad other important topics. Rick is an industry-leading authority on Facebook advertising, the host of the highly acclaimed podcast The Art of Paid Traffic, and the leader of The ROI Club.
Today's guest, Amanda Bond, is an expert in Facebook ad strategy. She uses her contagious enthusiasm and wealth of insight to change Facebook advertising from something intimidating into something understandable and fun. She offers clear advice, tips, and strategies on how to make the most of your Facebook advertising. She digs into topics about connecting with potential customers, helping your audience engage with your brand, and finding the best tools to use.
On today’s show, I take a deep dive into Facebook advertising with my guest, Cat Howell. She's an incredible Facebook marketer who shares valuable information we can apply to our current strategies. Spending too little is one of the biggest mistakes that she sees in her Facebook advertising agency because Facebook ads are not effective unless they are done right. In our conversation today, Cat will use her experience from working with clients like Coca Cola, Amitil, and Contiki to give you Facebook advertising best practices, tips, tricks, and secrets.
Bart Baggett is a marketing expert, bestselling author, speaker, and leader of a marketing mastermind. He is also an expert in NLP and handwriting analysis. He understands marketing and the human behaviour behind the marketing concepts. Today, we discuss the creation of lead machines where trust is built through sharing information that answer real problems, and how understanding your business model and what you are selling is the basis for creating a marketing plan. We talk about membership sites, online courses, and how much time you need to invest when selling high-end and lower-end products.