Marketing Speak®

A Marketing Podcast By Stephan Spencer

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Marketing geniuses, successful entrepreneurs, best-selling authors and more share tips and insights that propelled them to the top of the industry.

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Marketing Speak® Podcast

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Latest Podcast Episodes

LinkedIn Outreach That Doesn’t Suck with Jason Osborn

Cold outreach on LinkedIn has become a numbers game. Automated connection requests, templated pitches, and AI-generated messages flood inboxes every day, and the fact is – most of them are getting ignored.

My guest on today’s show is Jason Osborn, a LinkedIn lead generation expert who has spent years helping companies generate business on the platform. But the most memorable story he shares has nothing to do with LinkedIn. It’s the story of surviving a plane crash and the unexpected lesson it taught him about consistency, relationships, and making the most of the time we’re given.

That perspective shows up in the way Jason approaches business development. Rather than chasing prospects with heartless pitches, he developed what he calls the LinkedIn Reverse Podcast Method. The idea is surprisingly simple: interview your ideal prospects instead of trying to pitch to them.

In our conversation, Jason explains why traditional LinkedIn outreach falls flat. He shares how a brief conversation can create more trust than months of messaging back and forth. We explore where automation helps and where it gets in the way. His view is that technology should make relationship-building easier, not replace it.

If you’re tired of sending messages that disappear into the void, this episode offers a refreshingly human alternative.

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Online Courses 
With Stephan Spencer

In each of the courses I’ve shared my insider knowledge and techniques I’ve gained by working with major brands. Want to build links with content marketing? I’ll show you how. Or you have traffic but too many people are bouncing off? I’ll help you stamp out your conversion killers.

  • SEO Audit Course
  • The SEO Keyword Treasure Map
  • Viral Social Media for Massive Traffic
  • Content Marketing Organic Traffic Fountain
  • Conversion Mastery Course
  • Authority Builder Course

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SEO Can Significantly Enhance Your Site’s Visibility And Revenue Potential

There’s a reason why Fortune 500 companies invest top dollar in SEO consultants or even employ SEO experts in
their marketing teams:

They want to dominate search results without wasting hundreds of thousands of dollars on PPC, and SEO is the
only way to do it.

Stephan Spencer has rescued our company from SEO train wrecks that we created ourselves. He’s done it multiple times, when other SEO consultants and developers could not. He’s always professional, courteous, and wickedly efficient.

Kerry Murdock

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Individual results may vary.

Case Studies

Here’s How I Helped Achieve Substantial Traffic Growth In Specific Client Campaigns

As Tadi Brothers’ link profile gradually became less toxic, Adi and Tamir noticed a substantial increase in both traffic and rankings. In just 10 months, their traffic doubled while the number of terms they were ranking on the first page of Google for had almost doubled. (Individual results may vary.)

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