Marketing Speak

A Marketing Podcast By Stephan Spencer

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Marketing geniuses, successful entrepreneurs, best-selling authors and more share tips and insights that propelled them to the top of the industry.

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Marketing Speak Podcast

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Latest Podcast Episodes

Stop Setting 5 Year Goals with Todd Herman

Annual goals? Five-year plans? Science says they’re setting you up to fail. Research shows that any goal beyond 90 days triggers massive procrastination—especially for entrepreneurs, who statistically have higher rates of ADHD and need shorter timelines to stay focused.

Todd Herman, my guest on today’s show, created the 90 Day Year system after working with Olympic athletes and Fortune 500 companies for over two decades. His secret? One goal. That’s it. Not three. Not five. One.

In our conversation, Todd explains why most people confuse projects with goals and how that confusion kills momentum. We discuss the hidden cost of juggling multiple goals and how context-switching can actually drain 20% of your workday. Todd shares the conversation he had with Mark Zuckerberg about Facebook’s fanatical focus on one objective—get more users—and how that singular focus fueled their explosive growth. He reveals the OPP Framework for identifying what actually matters versus the busy work that keeps you spinning. We also get into themed workdays, strategic calendar blocking, and why meditation is the bicep curl for your brain’s focus muscle.

This episode originally aired on Get Yourself Optimized, but every insight applies to marketing effectiveness and business momentum. So, without any further ado, on with the show! 

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Online Courses
With Stephan Spencer

In each of the courses I’ve shared my insider knowledge and techniques I’ve gained by working with major brands. Want to build links with content marketing? I’ll show you how. Or you have traffic but too many people are bouncing off? I’ll help you stamp out your conversion killers.

  • SEO Audit Course
  • The SEO Keyword Treasure Map
  • Viral Social Media for Massive Traffic
  • Content Marketing Organic Traffic Fountain
  • Conversion Mastery Course
  • Authority Builder Course

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SEO Can Significantly Enhance Your Site’s Visibility And Revenue Potential

There’s a reason why Fortune 500 companies invest top dollar in SEO consultants or even employ SEO experts in
their marketing teams:

They want to dominate search results without wasting hundreds of thousands of dollars on PPC, and SEO is the
only way to do it.

Stephan Spencer has rescued our company from SEO train wrecks that we created ourselves. He’s done it multiple times, when other SEO consultants and developers could not. He’s always professional, courteous, and wickedly efficient.

Kerry Murdock

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Individual results may vary.

Case Studies

Here’s How I Helped Achieve Substantial Traffic Growth In Specific Client Campaigns

As Tadi Brothers’ link profile gradually became less toxic, Adi and Tamir noticed a substantial increase in both traffic and rankings. In just 10 months, their traffic doubled while the number of terms they were ranking on the first page of Google for had almost doubled. (Individual results may vary.)

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Stay at the top of your marketing game with these simple,
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