Marketing Speak

A Marketing Podcast By Stephan Spencer

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Marketing geniuses, successful entrepreneurs, best-selling authors and more share tips and insights that propelled them to the top of the industry.

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Marketing Speak Podcast

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Latest Podcast Episodes

Go Lean to Achieve More with Allan Dib

Where the rubber meets the road, so to speak is in the implementation. What if you had a framework that helped you to implement the vital few activities and avoid all the trivial ones? That’s what the lean marketing framework promises. You may have heard of lean in the context of software development or manufacturing. Lean is all about creating maximum value with minimum waste. Who better to walk us through that promise of lean marketing than the creator of that framework, Allan Dib? Allan is a rebellious marketer, serial entrepreneur, and founder of Lean Marketing. And he’s the best-selling author of The 1-Page Marketing Plan, which is closing in on a million copies sold. That was, in fact, the focus of my previous interview with Allan, episode 227, which I encourage you to listen to if you haven’t already.

That book has been translated into 30 languages and has changed the way over a million businesses globally are marketing. Allan’s new book is Lean Marketing. More leads, more profit, less marketing. At only $3 on Kindle, it is a steal. In this episode, Allan is going to explain how to implement lean marketing in your organization. He’ll go through the three different types of force, multipliers, tools, assets, and processes that will give you maximum leverage and competitive advantage. He’ll simplify the complex, providing a clear, structured and simple framework for marketing success and rapid business growth. So, let’s get on with the show.

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Online Courses
With Stephan Spencer

In each of the courses I’ve shared my insider knowledge and techniques I’ve gained by working with major brands. Want to build links with content marketing? I’ll show you how. Or you have traffic but too many people are bouncing off? I’ll help you stamp out your conversion killers.

  • SEO Audit Course
  • The SEO Keyword Treasure Map
  • Viral Social Media for Massive Traffic
  • Content Marketing Organic Traffic Fountain
  • Conversion Mastery Course
  • Authority Builder Course

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SEO Is Your Ticket To Exponential Revenue

There’s a reason why Fortune 500 companies invest top dollar in SEO consultants or even employ SEO experts in
their marketing teams:

They want to dominate search results without wasting hundreds of thousands of dollars on PPC, and SEO is the
only way to do it.

Stephan Spencer has rescued our company from SEO train wrecks that we created ourselves. He’s done it multiple times, when other SEO consultants and developers could not. He’s always professional, courteous, and wickedly efficient.

Kerry Murdock

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Case Studies

Here’s How I Doubled Traffic and Rankings for this Electronics Retailer in Just 10 Months

As Tadi Brothers’ link profile gradually became less toxic, Adi and Tamir noticed a substantial increase in both traffic and rankings. In just 10 months, their traffic doubled while the number of terms they were ranking on the first page of Google for had almost doubled.

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