In this conversation we talk to Tucker Max, who has the remarkable honor of being one of only three writers ever to have had three books on the New York Times nonfiction bestseller list at the same time. We talk about his company (Book in a Box), as well as how to turn an idea or your knowledge into a book, and then how to make that book a bestseller.
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In this episode, we talk to Angela Lin, who is a LinkedIn expert. Since 2010, she has helped clients grow their sales to professionals and management. She has created a system for reaching out to contacts and building relationships with them, which she shares in detail in this conversation.
Today, we're speaking with Rachel Hanfling, who's an Emmy-nominated TV producer, international keynote speaker, and media and communication consultant who spent two decades producing for some of the nation’s biggest names. Rachel was known for finding and nurturing highly sensitive guests such as domestic violence survivors.
The incredible Sally Hogshead has done it all. In this conversation, it becomes very clear that she also has a deep, nuanced understanding of human nature and communication. She explores how your personality and goals should shape the message you share with the world, and how having all these things in alignment offers the potential for a more powerful message. This conversation previously aired as episode 44 on my other podcast, The Optimized Geek, but it’s so great I had to share it with my Marketing Speak listeners too! With that said, though, I suggest checking out The Optimized Geek if you aren’t already a regular listener. You’ll learn many tips, strategies, and methods to transform your life, body, and health.
Today's Episode, Annie Cushing proudly proclaims her love for data and analytics so much so that she’s even embraced the nickname Annielytics. In addition to data itself, one of her great loves is teaching other marketers how to “sexy up” their data.