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Episode 70 | Posted on

Transforming Your Business Through Mentors, Modeling, and Masterminds with Roland Frasier

There are three “M”s in transforming your business: mentors, modeling, and masterminds. In this episode, we’ll hear about all three from the remarkable Roland Frasier. Roland is a principal partner at DigitalMarketer.com, which produces the Traffic & Conversion Summit. If you don’t recognize DigitalMarketer.com in that context, you may recognize it because we’ve had two guests from the company on previous episodes of this podcast: Molly Pitman and Christine Hass. But let’s get back to Roland. He started in real estate at 18 years old, then went on to found one of the top law firms in San Diego. From there, he transitioned into marketing. Now, he’s a principal at Idea Incubator, which owns DigitalMarketer.com and NativeCommerce.com. He and his business partners, Ryan Deiss and Perry Belcher, have four companies on the Inc 5000 list.

Episode 69 | Posted on

Branding With Heart and Integrity with Brian Richards

Brian Richards, an internationally recognized expert on branding, is based in New Zealand -- but his team does work all over the world. Over 20 years ago, he founded New Zealand’s first full-service consultancy specializing in brand strategy and design. Since then, the company has grown to a capable team with dozens of staff. Brian’s unique methodology has been recognized by universities and marketing circles internationally. In this conversation, he shares it with Marketing Speak listeners as well, offering a high level of insight into what goes into successful, compelling branding. In this episode, we talk to Brian Richards, an internationally recognized expert on branding. He founded New Zealand’s first full-service consultancy specializing in brand strategy and design and his team works all over the world. Brian’s unique methodology has been recognized by universities and marketing circles internationally. In this conversation, he shares it with Marketing Speak listeners, offering a high level of insight into what goes into successful, compelling branding.

Episode 68 | Posted on

Creating a Book With Bestseller Potential with Tucker Max

Tucker Max has the remarkable honor of being one of only three writers ever to have had three books on the New York Times nonfiction bestseller list at the same time (the other two are Malcolm Gladwell and Michael Lewis). He’s the author of several books including I Hope They Serve Beer in Hell, has sold over three million books worldwide, and is credited with being the originator of the fratire literary genre. He’s also the co-founder and chairman of Book in a Box, a company that helps turn people’s ideas and stories into books while saving them the trouble of sitting down and writing. In this conversation, he talks about the company, as well as how to turn an idea or your knowledge into a book, and then how to make that book a bestseller. In this conversation we talk to Tucker Max, who has the remarkable honor of being one of only three writers ever to have had three books on the New York Times nonfiction bestseller list at the same time. We talk about his company (Book in a Box), as well as how to turn an idea or your knowledge into a book, and then how to make that book a bestseller.

Episode 67 | Posted on

Creating and Building LinkedIn Relationships with Angela Lin

Angela Lin, a LinkedIn expert, consults on delivering qualified leads and referrals. Since 2010, she has helped clients grow their sales to professionals and management. She has created a system for reaching out to contacts and building relationships with them, which she shares in detail in this conversation. In addition to her work as a LinkedIn consultant, Angela is the bestselling author of the 2016 book 50 LinkedIn Power Tips: The Secret System to Consistently Generate Leads, Book Appointments and Increase Sales for Your Business in Less Time. She has also had TV appearances on stations including Fox News, CBS, ABC, and NBC.

Episode 66 | Posted on

Bringing Your Best Self to Every Media Appearance with Rachel Hanfling

Rachel Hanfling is an Emmy-nominated TV producer, international keynote speaker, and media and communication consultant who spent two decades producing for some of the nation’s biggest names. She produced at the Oprah Winfrey Show for almost a decade, then became one of the core producers at Anderson Cooper’s show Anderson. During her time producing for these shows, Rachel was known for finding and nurturing highly sensitive guests such as domestic violence survivors. She also excelled at producing power players including Hillary Clinton, Ryan Seacrest, and many more. Most recently, she co-created and co-executive produced a special called 7 Little Johnstons on Oprah Winfrey’s network OWN.