Troy Dean is the cofounder of WP Elevation, an online program and community designed specifically for WordPress consultants. He’s passionate about helping WordPress consultants build successful businesses and has discovered innovative ways to keep people motivated and engaged. Troy will be sharing his tips and insights into how you can achieve amazing results.
Become an expert on Facebook Marketing
Useful tips and tricks to make the most of the number one social media today!Get It Now
Today's show features Melodie Moore. She's the founder of Business Tech Ninjas, a company that specializes in creating membership sites. We’ll geek out together and talk about Infusionsoft as well as various tools that integrate with it. We’ll also talk about marketing campaigns, indoctrination sequences, membership sites, online courses, and a ton more.
On today’s show, I take a deep dive into Facebook advertising with my guest, Cat Howell. She's an incredible Facebook marketer who shares valuable information we can apply to our current strategies. Spending too little is one of the biggest mistakes that she sees in her Facebook advertising agency because Facebook ads are not effective unless they are done right. In our conversation today, Cat will use her experience from working with clients like Coca Cola, Amitil, and Contiki to give you Facebook advertising best practices, tips, tricks, and secrets.
Adam Witty joins me today for an in-depth discussion of authority marketing and the role that writing and publishing a book can play. There’s a difference between having authority and leveraging your authority. If you don’t have authority, there’s no point in trying to leverage it - you need to spend some time building it. We’ll discuss the seven pillars of authority marketing, as well as how to do market research to ensure your book will meet the needs of your audience.
To host this ultra-special 100th episode of Marketing Speak, I’m turning the reins over to none other than my amazing wife, Orion. She thinks I don’t always give myself enough credit, so in her interview, she makes sure I have the chance to shine. We’ll reflect on the last hundred episodes of Marketing Speak and talk all about various tips, tricks, and insights I’ve learned and discussed. We also touch on the past, present, and future of SEO, and whether it’s true that SEO is dead.
Today, I’m joined by the remarkable Bill Hunt, the President of Back Azimuth Consulting and a true expert in SEO. He consults with high profile companies and has his own suite of tools. He also wrote the book on Search Engine Marketing. He shares advanced SEO strategies and best practices for site migration, increasing search yield, finding more of those “not provided” keywords, and advanced search operators. If this sounds like your cup of tea, you’ll enjoy this episode as much as I did.
On today’s Marketing Speak, we are going to workshop PR strategies and processes with world recognized publicity expert Heidi Krupp-Lisiten. She is the Founder of Krupp Kommunications or K2 located in Manhattan. We’d all like to have more publicity and a bigger audience. Reaching this goal may seem difficult, but a huge part of it boils down to workshopping the answers to three relatively simple questions: who cares, so what, and finally, why me? If you aren’t clear on how to answer these questions, or know why they’re so significant, tune into this episode.