Today, we’re speaking with Rachel Hanfling, who’s an Emmy-nominated TV producer, international keynote speaker, and media and communication consultant who spent two decades producing for some of the nation’s biggest names. She’s here to share her tips on media training to help you present yourself to look strong, capable and competent no matter the medium.
The incredible Sally Hogshead has done it all. In this conversation, it becomes very clear that she also has a deep, nuanced understanding of human nature and communication. She explores how your personality and goals should shape the message you share with the world, and how having all these things in alignment offers the potential for a more powerful message. This conversation previously aired as episode 44 on my other podcast, The Optimized Geek, but it’s so great I had to share it with my Marketing Speak listeners too! With that said, though, I suggest checking out The Optimized Geek if you aren’t already a regular listener. You’ll learn many tips, strategies, and methods to transform your life, body, and health.
This week we have the pleasure of hearing from Josh Elledge, a self-described “practicer of PR.” It’s clear Josh knows what he’s talking about, too; he has been on TV and radio over 1,500 times, has appeared on 75 different TV shows, and reaches over a million readers each week with his syndicated column. His Savings Angel podcast is the #1-ranked consumer shopping and savings podcast worldwide. Instead of focusing on advertising, Josh has created his success through PR. After his success with SavingsAngel, he created upendPR, which is designed to inspire entrepreneurs and provide a roadmap to successfully increasing sales through PR. In this episode, Josh gives generous and open insight into his methods and strategies.
With her work through Christine Haas Media and Digital Marketer, Christine is helping thousands of businesses and individuals to use all types of media to their best advantage, attract positive news media coverage, and develop quality brand marketing strategies. Today she gives us some phenomenal tips on how to put your best face forward when dealing with media and public relations.
Mitch Carson knows how to make you into a ‘star’ – not a Hollywood star, but a celebrity in your own field. Whether that’s Digital marketing or dentistry, becoming a celebrity, or thought leader, in your niche can give you a competitive advantage that leads to more business for your brand. Mitch has amassed over eight figures in infomercial sales and has shared stages with some of the biggest names in the world. We discuss tips on getting your foot in the door, building your social presence, and reaching celebrity status.