The best way to become a millionaire is to think like a millionaire, but you won't learn that thing at school. Where do you learn it? Interviewing millionaires is a great place to start and that's exactly what my guest did. Jaime Masters is the host of the Eventual Millionaire Podcast where she's interviewed over 400 self-made millionaires, myself included. She does this to find out what makes them different, the work habits they swear by, and the real secrets to their success. Jaime has applied many of these lessons to her own work as a top-rated business coach who has been featured in Yahoo!, Inc., Entrepreneur, and Business Insider. She's also a self-professed tech geek and even has a sword collection in her home. Who wants to be a millionaire? If you do, then I advise you to stay tuned as Jaime and I reveal some truly powerful wealth-building strategies that will help you join the Seven Figure Club.
Over the past few decades, technology has radically reshaped the way we do business. Compare life today to that of someone living in the early 90s. It's like comparing a VHS tape to Netflix. Organizations are becoming more collaborative and less hierarchical. We're crowdsourcing powerful data and insights at the touch of a button. The blockchain is decentralizing and disrupting across all sectors- government, business, nonprofit. One man who's studied the impact of some of the biggest technological innovations of recent times is Don Tapscott. Don is the bestselling author of 16 books including Wikinomics, and Blockchain Revolution. He's executive chairman of the Blockchain Research Institute, and a member of the Order of Canada. Don regularly consults for prime ministers and presidents who want to understand what our current era of rapid technological change means for their citizens. And now, Don will help you prepare for the decades ahead too.
According to the Bureau of Labor Statistics, the average person now holds ten different jobs before the age of 40. With the rise of AI and rapid technological change, this number is likely to increase in the future. The question is, how can you future-proof yourself in your chosen field while avoiding self-sabotaging behavior that can derail your career or get you laid off? Our guest in this episode is Carter Cast. Carter has reinvented himself several times, starting out as Marketing Manager at PepsiCo, moving on to become CEO of Walmart.com, and later a venture capitalist and professor. In his work life, he has been forced to confront some hard truths, which he documented in his book, The Right and Wrong Stuff: How Brilliant Careers Are Made and Unmade. Carter's formula for avoiding career disaster involves knowing yourself and your weaknesses, becoming more agile, and learning to control risky behaviors. As our work lives inevitably become less certain and more intellectually demanding, Carter's insights are essential for anyone who has a long-term career or business goals.
When you’re a content strategist and you’ve written a book called "Make a Killing With Content," people are going to expect you to have a pretty cool looking website. I’m talking about my guest today, Lacy Boggs. Lacy is the director of The Content Direction Agency. She helps personality-driven brands create and implement content marketing strategies tailor-made to support their customers and reach their goals. When you visit her site, it really does speak for itself as a calling card – from the high-concept look and feel to the fun and engaging copy on the site – well, she kind of has you at hello. Lacy is a strategist, as well as a super-talented writer. In today’s episode we talk about taking the long view, or as Lacy puts it, the 30,000-foot view. Which is to say, you can’t be everywhere, and you certainly don’t want to come off as all over the place… it’s so much more effective to be intentional with what you are doing and where you are showing up. This is a great episode for anyone who cares about persuasion, conversion, and quality vs. quantity. So, if you want to find out ways to distinguish your brand from all the noise out there stay tuned!
When the economy is in a downturn, it’s especially inspiring to talk to marketing pioneers who can inspire those in the trenches right now and help them not just adapt and adjust, but thrive. My guest today, Dwight Holcomb is someone I got to hear speak at a National Speakers Association LA chapter meeting, and he really impressed me, so I knew I had to have him on the show. In this episode, we talk about Dwight’s evolution from CMO of an enterprise software company where everybody was so stuck in old systems and old processes. Dwight takes us on a ride, detailing the lean methodology that he implemented in the marketing department while he was there, turning things around and getting unprecedented results. It began when he started making a unique kind of video, which you will hear about later in this episode. Dwight had so much success with this foray into video marketing that he decided to launch his own company six years ago. If you want to hear more from a real innovator who has that knack for knowing the next wave of marketing and getting ahead of it, then buckle, and let’s get started!