Episode 78 | Posted on

Hug Your Haters: Jay Baer

Jay Baer is a renowned business strategist, keynote speaker, and New York Times bestselling author of five books. Throughout his career, he has advised over 700 companies (including an impressive 31 of the Fortune 500). These days, he travels the world helping businesses get (and keep) more customers. In this conversation, you’ll learn why it’s important to be nice even -- or especially -- to haters. Jay also shares some brilliant insight into reputation management, particularly if your online reputation is already less than stellar. His other tips and techniques include strategies for building your online community and audience, and being more selective (rather than broad) about who you’re marketing to. Tune in for all this and much more!